David and Wayne discuss what it takes to be successful in the luxury residential market, and how meticulously researching target markets is the key to consistently growing your neighborhood market share. They also highlight the importance of partnering with both the right brokerage and marketing firm to help you most effectively accomplish your desired goals (both short-term and long-term).

Topics and Questions You’ll Uncover During this Episode:

• Why Picking the Right Brokerage Is So Important
• What Is Real Estate Farming and Why Is It So Beneficial?
• What Does It Mean to Speak the Language of Luxury?
• How to Expand Market Share in Your Respective Neighborhood
• Why Wayne Values Working with REAL Marketing

Important Episode-Related Links:

• Official Website — Idaho Luxe®
• Connect with Wayne Peterson on LinkedIn
• Official Website — The Institute for Luxury Home Marketing
• Official Website — REAL Marketing