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Real People, Real Deals: Case Study – Buying Subject-To & Selling with Seller Financing


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Real People, Real Deals: How We Bought a Property Subject-To and Sold It on Seller Financing | Creative Real Estate Investing Mastery Podcast
In this week’s episode of the Creative Real Estate Investing Mastery Podcast, Jeff Coffman and Ken Rossics walk you through a real-life case study that highlights the power of creative financing. This deal, centered on 1060 Madison Ln in Florissant, MO, shows exactly how we purchased a property subject-to the existing mortgage and then exited the deal with seller financing on a contract for deed.
This is not theory. This is a real deal that demonstrates why creative financing tools are essential for today’s investors. From acquisition to exit, you’ll see how to structure transactions that generate upfront cash, monthly cash flow, and long-term wealth — all while creating win-win solutions for sellers and buyers.
🔑 In This Case Study, You’ll Learn:
Why Subject-To Works: How taking over an existing loan allowed us to control the property without using traditional bank financing.
Seller Financing Exit Strategy: Why we chose a contract for deed and how it created reliable monthly income without the headaches of being a landlord.
The Numbers: Purchase side vs. resale side — terms, down payment, interest spread, and monthly cash flow.
Finding the Right Buyer: Marketing channels, qualifying standards, and what makes a buyer a perfect fit for seller-financed homes.
Pros and Cons: The benefits of seller financing and the key caveats you must understand before executing deals this way.
Payday Breakdown: How this deal paid us three ways — cash now, cash flow, and future cash out.
💡 Why This Episode Matters
Too often, new investors only hear about wholesaling or flipping. But the truth is that creative financing unlocks opportunities most people overlook. By combining subject-to acquisitions with seller financing exits, investors can create consistent income streams, defer taxes, and help buyers who otherwise couldn’t qualify for traditional loans.
This episode gives you a front-row seat to how we actually do it. It’s a masterclass in creative deal-making — using real numbers, real negotiations, and a real property.
🎙️ About the Podcast
The Creative Real Estate Investing Mastery Podcast is hosted by Jeff Coffman and Ken Rossics. Every Friday at 11:00 AM Central, we go live to bring you strategies, systems, and case studies that help you master the art of creative real estate investing.
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