Realtor Therapy with Stef & Kel

Real estate is about so much more than buying and selling homes; it’s an emotional journey. In Episode 55, Kelly and Stefanie take a deep dive into the psychology of real estate and the human behavior they witness every day.

Why do sellers overprice their homes? How does emotional attachment affect decision-making? Why do buyers panic, experience decision fatigue, or fear making the wrong choice?

As REALTORS®, we’re not just here to manage the transaction; we’re the emotional guides throughout the entire process. We discuss how we mentally prepare sellers for the journey ahead, help buyers navigate uncertainty, and keep our clients grounded when emotions begin influencing major decisions.

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Everywhere you look, agents are dancing on camera, chasing trends, using AI to create endless content, and trying to crack the social media algorithm. But is becoming an influencer really what it takes to build a successful real estate business?

In this episode, Stefanie and Kelly dive into the pressure agents feel to constantly post, whether social media is helping or hurting our industry, and why authenticity has never mattered more. They share their own experiences with creating content, finding their voice, and learning that the best marketing strategy isn't copying what everyone else is doing—it's being unapologetically yourself.

Do you need to be an influencer to succeed in today's real estate world? Or is there still room for genuine relationships, personality, and showing up as YOU?

We'd love to hear your thoughts!

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You found the house, your offer got accepted… now what? Most people think the hard part is over once you go under contract, but in reality, that’s when the real work begins. 😅

In this episode, Stefanie and Kelly take you behind the scenes of what really happens after an offer is accepted—from inspections and attorney review to negotiations, financing hurdles, appraisal issues, timelines, and the unexpected curveballs that can pop up before closing day. Whether you’re a buyer, seller, or agent, this episode gives you a real look at what’s happening behind the scenes to get a deal across the finish line.

Spoiler alert: getting under contract is just the beginning.

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Big breaking news in real estate: Zillow has officially been banned by MRED, and the industry is buzzing.

In this episode, Stef & Kel unpack what led to the fallout, the growing battle over private listings, and why this move could have major implications for agents, buyers, and sellers alike. We dive into the larger conversation around listing control, real estate portals, and why many agents feel platforms like Zillow are profiting from agent-generated listings while attempting to influence how those listings are marketed.

STEFANIE LISTING ACCESS

KELLY LISTING ACCESS

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On this episode of Realtor Therapy with Stef & Kel, we sit down with our fellow Gold Group teammate, Duval Williams.

We also dive into his niche working with investors—what that actually looks like day-to-day, how he built those relationships, and the opportunities agents may be missing if they’re not paying attention to the investment side of real estate.

Whether you’re a newer agent trying to find your lane, or a seasoned pro looking to expand your business, this episode is packed with honest insights and practical takeaways.

Take a listen! 🎙️

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In this episode, we’re diving into a topic every agent needs to take seriously… license law. From small oversights to major missteps, we’re breaking down the most common legal mistakes agents make (often without even realizing it) and how they can impact your business, your reputation, and your license. Whether you’re a new agent or a seasoned pro, this episode is your reminder to slow down, stay sharp, and protect your license at all costs.

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In this fun, off-the-clock episode, Stef and Kel hand over the microphone to Molly — Stef’s niece and the team’s admin & social media manager — for a round of questions that have absolutely nothing to do with real estate. No contracts. No market updates. No interest rates. Instead, we’re talking personalities, behind-the-scenes dynamics, and  life outside the business. From guilty pleasures and habits to opinions, stories, and a little chaos… this episode lets you get to know the humans behind the Realtors.

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In this episode, Stef and Kel sit down with fellow @properties Realtor Lauren Roman to recap key takeaways from a recent business and tax conference Lauren attended. They discuss business taxes from a Realtor and business-owner perspective — highlighting common write-offs, everyday expenses worth tracking, and smart habits that can help you stay organized year-round. This conversation is based on shared experiences and insights, not tax advice. Whether you’re a Realtor, entrepreneur, or small business owner, this episode offers practical tips and reminders you can take into tax season feeling more prepared.

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In this episode, Stefanie and Kelly share some of their recent crazy real estate stories — the kind that sound completely made up but are 100% real. This episode is proof that in real estate, you truly can’t make this stuff up!

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In this episode, we break down the real difference between the fall and spring markets — and why pricing your home appropriately matters more than ever when the market isn’t at its peak. If you're selling outside the busy spring rush, understanding seasonal demand can be the key to getting your home sold quickly and for the right price. Tune in for a reality check, strategy tips, and a look at how to stay competitive no matter the season.

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