Lots of businesses are virtue signaling in their marketing these days. From diversity hiring to inclusivity themed products and services, everybody seems to be going after those "WOKE" bucks. But is there a downside to this trend?

In this weeks episode, we look at 6 different reasons why catering to millennial SJWs might not be such a great idea. Some businesses are going broke after getting WOKE. We'll explore why.

Trigger warning. Lot's of stuff to get offended about in this one.

Like the show? Join the community. Free Market Squad
Download.