6 Reasons Why You Should Create A Membership Site (Episode #122)

Hello there! This is yet another new episode of Coffee Break Blogging, where today we are going to talk about 6 Reasons why you should probably think about turning your blog into a Membership Site. I've said this many times... A blog is NOT a business. It is merely a marketing platform for a business and the actual business almost always takes place somewhere else. But, there is just one exception... The membership site. I am a HUGE fan of the membership site. And, this goes way beyond recurring monthly billing (as that is only one application of a membership site). For many reasons, if you want to turn your blog into a business, I believe turning it into a membership site is the way to go. So in this episode, I share 6 specific reasons why I believe you should consider turning your blog into a membership site. If you intend to sell information-based products at all, especially on your blog, then this episode is made for you.   Now, I want to say right off the bat, that when you hear the word "Membership Site" and if you only associate that word with monthly recurring billing, I want you to realize that what we are going to be talking about today is bigger than that. Because what I am really talking about is turning your blog into a business platform. And the membership site is essentially just the platform of the business. It really will be the business itself and all of your products, not just recurring, can take place this way. So it is a different way of thinking about it. Certainly, the monthly recurring revenue is sexy; it is something that we all like and certainly I am a huge fan of, and it has its place in the funnel that we are looking to build behind our blogs. But realize that when I say that we should turn our blog into a membership site, we are talking about something bigger than just recurring monthly type of programs. So with that being said, I want to jump right in to why you should probably look into turning your blog into a membership site, and this of course is for people who are looking to actually make money doing this; to actually create an information centric business online via your blog.