This week on The Big Idea with Elizabeth Gore, noted fashion designer and entrepreneur Rebecca Minkoff joins the show to answer the question: How do you leverage your personal brand for a product? Minkoff shares her experience as a multi-hyphenate fashion designer, podcaster, author, and media personality and the best ways for entrepreneurs to find success when their names are tied to their business ventures.

Thoughts? Questions? Fan mail? Email us at [email protected].

Yahoo Finance’s The Big Idea with Elizabeth Gore is hosted by Elizabeth Gore. It is developed and produced by Lauren Pokedoff.