What holding back on social media is the exact thing keeping you from finding your audience?

In this episode of Rebel CEO Podcast, Breeanna sits down with Tori Lutz, a former PR strategist turned spiritual coach and spinal energetics practitioner, to unpack the fear so many entrepreneurs secretly carry: “What if no one cares what I post?”

After years working in PR and understanding exactly how media visibility works behind the scenes, Tori shares why authenticity, not perfection, is what actually creates connection and opportunities online.

They dive into the concept of “oversharing” on social media, why it’s often misunderstood, and how the stories you’re scared to share might actually be the ones that build the deepest trust with your audience.

You’ll also hear the vulnerable side of stepping into visibility... from dealing with the fear of judgment to navigating personal topics like mental health, anxiety, and relationship doubts online.

If you’ve ever hesitated to post because you worried people might judge you, scroll past, or think you’re sharing too much, this conversation will change the way you see social media forever.

What You'll Learn in This Episode:

• Why the belief “no one cares” stops so many women from showing up online

• The difference between trauma dumping vs. authenticity

• How vulnerability on social media can attract aligned opportunities

• Why the posts that scare you the most often resonate the most

• How to know what’s aligned to share and what should stay private

• Why losing followers is often a sign you’re becoming more authentic

• Practical mindset shifts to help you show up confidently online

CONNECT WITH TORI

Instagram: @bytorilutz

Tori's Website - ⁠https://www.torilutz.com/

WORK WITH BREEANNA

Website: ⁠⁠breeannakay.com/rebelceo⁠⁠

Follow Breeanna on Instagram + TikTok: @rebel.ceo.podcastRebel CEO Podcast Shownotes: ⁠⁠breeannakay.com/authenticity-vs-oversharing-social-media

If you’ve ever thought life insurance was boring, morbid, or just something you’ll “deal with later”… this episode might genuinely change the way you see your entire financial strategy.

This week on Rebel CEO Podcast, Breeanna sits down with life insurance agency owner Emily Bartz, a former six-figure medical device sales rep who walked away from corporate “golden handcuffs” to build a business that supports school drop-offs, financial freedom, and actual time with her family.

And this is not a surface-level conversation.

We’re talking about:

• Why relying on your employer’s life insurance could leave your family exposed

• What happens if you get diagnosed with something serious after you leave your job or if your job let's you go mid-health crisis

• The real cost of funerals (and why GoFundMe shouldn’t be your backup plan)

• How certain policies include living benefits that business owners can use while they’re alive

• Why waiting until retirement to “live your life” is a dangerous gamble

Emily shares how watching her mom work tirelessly her entire life, only to pass away one year into retirement, completely reshaped how she views time, money, and legacy.

This episode is about more than insurance.

It’s about:

• Designing a life now instead of later

• Protecting your income as a business owner

• Making strategic financial moves most women were never taught

• And building wealth in ways that aren’t talked about enough

If you’re a female entrepreneur building something meaningful… this conversation is part business strategy, part wake-up call.

Because freedom isn’t just about making more money.

It’s about protecting what you’re building and making CEO level business moves to manage your money.

CONNECT WITH EMILY:

Instagram: @emilykaybartz

Emily's Website: ⁠https://www.thebartzlifeagency.com/⁠

WORK WITH BREEANNA -

Website: ⁠⁠⁠breeannakay.com/rebelceo⁠⁠⁠

Follow Breeanna on Instagram + TikTok: @rebel.ceo.podcast

Rebel CEO Podcast Shownotes: ⁠⁠⁠⁠⁠breeannakay.com/how-to-pay-off-debt-faster-with-life-insurance⁠

Growing on social media doesn’t automatically build a real business. Sometimes it just builds attention… without income.

Today I’m sitting down with returning guest MaKall Garcia, bridal makeup artist, team leader of 28 artists, and content creator who’s grown from 6K to 30K followers in the past 2 years... and we’re talking about what actually turns visibility into paying clients.

We get into:

• Why viral views don’t equal booked clients
• The shift from skits and trends to strategic, client-attracting content
• How she grew from 6,000 to 30,000+ followers
• What changed when she stopped trying to be liked online
• How to handle hate comments and criticism as a woman in business
• Why quality content beats high-volume posting
• How relatability is replacing influencer perfection
• The mindset shifts required to scale a service-based business

If you’ve ever thought: “I’m posting consistently… so why isn’t this converting?” this episode will change how you look at social media.

If you’re building a business, scaling a service-based brand, or trying to grow on social media without losing yourself in the process…

This one is required listening.

CONNECT WITH MAKALL:

Instagram: @bymakall

MaKall's Website: https://bymakall.com/

WORK WITH BREEANNA

Website: ⁠⁠⁠breeannakay.com/rebelceo⁠⁠⁠

Follow Breeanna on Instagram + TikTok: @rebel.ceo.podcast

Rebel CEO Podcast Shownotes: ⁠⁠⁠⁠breeannakay.com/how-to-turn-followers-into-booked-clients

Hitting multiple six figures doesn’t automatically give you freedom. Sometimes it just gives you more responsibility… and more burnout.

Today I’m sitting down with Lauren Hunnewell, a fractional COO (aka integrator), systems queen, and host of the Just Show Up podcast, and we’re talking about what really happens behind the scenes when your business grows faster than your infrastructure.

We get into:

• Why burnout is usually a systems problem (not a motivation problem)

• The biggest backend blind spots that sabotage how to grow a small business

• When to hire (and why waiting until you’re desperate is the worst time)

• How poor delegation can secretly cap your income

• Why crossing off things on your to-do list might be holding you back

• Deep work vs. shallow work 

• And the simple systems that give you your LIFE back

If you’ve ever said: “I love my business… but I can’t keep working this much,” you’ll love this convo.

We also talk about:

• What a fractional COO actually does (and why most women wait too long to bring one in)

• Why hiring a VA before you’re “ready” is often the smartest move

• The foundational systems every online business needs

• Productivity hacks for entrepreneurs that don’t rely on hustle

• Why deep work days might be the most underrated growth strategy

If you’re building a freedom-based business, scaling your offers, or figuring out how to quit your 9–5 without burning yourself out in the process…

This one is required listening.

CONNECT WITH LAUREN

Instagram + LinkedIn: @laurenhunnewell

Lauren's Operational Health Check Call - ⁠https://calendly.com/lauren-laurenhunnewell/operational-health-check⁠

Grab Lauren's free Time Leak / Operational Audit Checklist: https://www.laurenhunnewell.com/operationalaudit

WORK WITH BREEANNA

Website: ⁠⁠⁠breeannakay.com/rebelceo⁠⁠⁠

Follow Breeanna on Instagram + TikTok: @rebel.ceo.podcast

Rebel CEO Podcast Shownotes: ⁠⁠⁠breeannakay.com/business-systems-for-growth⁠

What happens when your business starts growing… but the people closest to you go quiet?

In this episode of Rebel CEO Podcast, Breeanna sits down with bestselling author and keynote speaker Ginny Priem, creator of Unsubscribe, to talk about the unspoken grief, guilt, and discomfort women feel when they outgrow relationships while building a business.

We dive into:

• The friends who watch your success but never clap

• Why women feel guilty for evolving (even when growth is aligned)

• How to unsubscribe from relationships without burning bridges

• The difference between self-protection and avoidance

• Why “I just want to keep you safe” can secretly keep you small

• When unfollowing is healing... and when it’s hiding

• Closure, breakups, exes, and why you don’t actually need another conversation

This conversation is honest, nuanced, and deeply validating for any woman navigating entrepreneurship, visibility, heartbreak, or growth.

If you’ve ever felt like your expansion made people uncomfortable, then this one’s for you!

CONNECT WITH GINNY

Instagram + LinkedIn: @ginnypriem

Ginny's Website - https://unsubscribeofficial.com/

Grab Ginny's #1 bestseller, You're My Favorite, for free: https://deft-leader-8587.kit.com/852f298117

WORK WITH BREEANNA

Website: ⁠breeannakay.com/rebelceo⁠

Follow Breeanna on Instagram + TikTok: @rebel.ceo.podcastRebel CEO Podcast Shownotes: ⁠breeannakay.com/friends-who-watch-but-dont-clap-outgrowing-relationships-in-business

Neptune just left Pisces after 14 years… and the era of getting away with avoidance in one portion of your life is most likely coming to a close.

In this solo episode, I break down Neptune moving into Aries and why this transit feels like a collective wake-up call — especially for entrepreneurs who built success on intuition, momentum, or hustle without solid foundations underneath.

Neptune in Pisces let us romanticize. It let us avoid. It let us believe things were working when they actually weren’t.

...Neptune in Aries doesn’t do that though. This shift demands clarity, ownership, and action — whether you’re ready or not.

Inside this episode, we talk about:

• Why you can be “successful” and still be avoiding the most important parts of your business

• How Neptune creates blind spots around money, burnout, self-worth, and responsibility

• The house-by-house breakdown of where illusion may have lived in your chart for the last 14 years

• The moment when rose-colored glasses come off… and what to do next

I also pull a collective tarot card — The Tower — and explain why collapse isn’t failure, punishment, or bad luck. It’s what happens when something was never built to last. What falls apart now is making space for something stronger, more stable, and more sustainable.

This episode is for you if:

• You’re burnt out but still telling yourself you “love what you do”

• You’ve been avoiding your numbers, systems, or boundaries

• You feel called to a higher level of leadership, stability, and freedom

• You’re done with hustle culture and spiritual bypassing

✨ Also teased:
I’m quietly forming a founders round for my biggest project yet. If this episode hits, DM me on Instagram and tell me you listened. I’ll share the details.

WORK WITH BREEANNA KAY: ⁠⁠⁠⁠⁠⁠breeannakay.com/rebelceo⁠⁠⁠⁠⁠⁠

Follow Breeanna on Instagram or TikTok → @rebel.ceo.podcast 

REBEL CEO PODCAST SHOW NOTES: ⁠⁠⁠⁠⁠⁠breeannakay.com/neptune-leaving-pisces-business-astrology

I want to leave you with these lyrics to the song Hands by Jewel

If I could tell the world just one thing it would be
That we're all okay
And not to worry 'cause worry is wasteful and useless in times like these
I won't be made useless
I won't be idle with despair
I will gather myself around my faith
For light does the darkness most fear
My hands are small, I know
But they're not yours, they are my own
But they're not yours, they are my own and
I am never broken
Poverty stole your golden shoes
It didn't steal your laughter
And heartache came to visit me
But I knew it wasn't ever after

We'll fight, not out of spite
For someone must stand up for what's right
'Cause where there's a man who has no voice
There ours shall go singing
My hands are small, I know
But they're not yours, they are my own
But they're not yours, they are my own and
I am never broken

Rest in Peace, Alex Pretti.

If someone told you that you could get paid to have conversations about what you actually want in life — without funnels, freebie strategies, or obsessive marketing — you might assume it takes luck, a viral post, or a fancy email sequence.

It doesn’t.

In this episode, I’m sitting down with Steph DragonHeart Benedetto, founder of The Awakened Business and mentor to conscious entrepreneurs, to unpack how business can follow your desires, inner knowing, and unique way of showing up... instead of the other way around.

We’re talking about why chasing the “perfect niche” can actually block success, the hidden dangers of client-first business models, and how to attract soulmate clients without hype or over-engineered strategies. Steph breaks down what unmarketing really is, why building a business around what you love is sustainable, and how experimenting with your offers and conversations can unlock growth that actually feels fun.

If you’ve ever felt stuck trying to “do it all right” in your business, from chasing trends and following other people’s formulas to obsessing over funnels and content, this episode will give you a new perspective.

In This Episode, We Cover:
✨ How following your desires and inner knowing can lead your business naturally
✨ Why obsessing over niching too early can actually block growth
✨ The dangers of a client-centered business and why putting yourself first is key
✨ How unmarketing works — attracting clients without hype or pressure
✨ Experiments that changed Steph’s business, from 100 conversations to paid “Dragon Heart Portal” sessions
✨ Why talking to real people beats obsessing over funnels, content, and websites
✨ How your unique way of marketing will feel fun, sustainable, and authentic
✨ The intersection of what you love, who you serve, and the impact you want to make

Tune In If You’re Ready To…
– Attract clients by being yourself, not by following someone else’s formula
– Stop stressing over the perfect niche or sales funnel
– Experiment with your business in a fun, low-pressure way
– Build a sustainable business that actually feels enjoyable
– Put yourself at the center of your work without neglecting your clients

CONNECT WITH STEPHANIE

theawakenedbusiness.com

WORK WITH BREEANNA

Website: ⁠breeannakay.com/rebelceo⁠

Follow Breeanna on Instagram + TikTok: @rebel.ceo.podcastRebel CEO Podcast Shownotes: ⁠breeannakay.com/niching-down-killing-business

If the world has felt heavier than usual lately , especially if what’s happening feels close to home, this episode is for you.

This is a spontaneous, off-script solo conversation where I show up heart-first to talk about what it looks like to stay grounded and regulated when the world feels scary or overwhelming. This isn’t about politics. It’s about human decency, nervous system care, and choosing not to add more harm to an already heavy collective experience.

I share honestly about how recent events have impacted my own nervous system, the tension between staying informed and protecting your peace, and why responding with aggression rarely creates the change we actually want to see.

We also talk about what it means to be a light leader in times like this... not necessarily by being loud or performative, but by choosing love, curiosity, and integrity in everyday interactions.

To support you on a somatic level, I'll be guiding you through a gentle EFT tapping sequence in this episode, which is designed to help regulate your nervous system, release fear, and bring you back into your body.

You can care deeply without carrying everything, stand firm without spreading hate, and stay connected to your humanity even when the world feels uncertain.

In This Episode, We Cover:

✨ How to stay grounded when the news feels overwhelming

✨ Nervous system dysregulation and collective fear

✨ Why responding with love is not the same as being passive

✨ Holding strong convictions without spreading more harm

✨ What it means to be a light leader in uncertain times

✨ How to balance staying informed with protecting your peace

✨ A guided EFT tapping sequence for emotional regulation

✨ Finding beauty and meaning even in dark moments

Tune In If You’re Ready To…

– Regulate your nervous system during uncertain times

– Stay informed without living in constant anxiety

– Lead with love instead of reaction

– Feel less alone in how heavy things have felt

– Ground back into your body and your values

– Be part of the solution without burning yourself out

WORK WITH BREEANNA KAY: ⁠⁠⁠⁠⁠⁠breeannakay.com/rebelceo⁠⁠⁠⁠⁠⁠

Follow Breeanna on Instagram or TikTok → @rebel.ceo.podcast 

REBEL CEO PODCAST SHOW NOTES: ⁠⁠⁠⁠⁠⁠breeannakay.com/stay-grounded-when-world-feels-heavy

✨ Free Live Masterclass: Using Your Birth Chart in Business

📅 January 21st at 12 PM central time

💬 DM “ASTRO” on Instagram to join (replay available for 1 week)

If someone told you a client went from driving Uber to paying off $25,000 of debt in just three months, you’d probably assume there was a viral launch, a lucky break, or a sketchy hustle involved.

There wasn’t.

In this episode, I’m sitting down with Kanika Vasudeva, ancestral healing practitioner and money-pattern expert, to unpack how one of her clients completely shifted his financial reality — not by working more hours, chasing a new strategy, or forcing motivation… but by healing the subconscious money stories he inherited.

We’re talking about the invisible patterns that keep people stuck in survival mode, why so many entrepreneurs plateau at the same income level year after year, and how ancestral conditioning quietly dictates how much money you feel safe receiving.

Kanika breaks down what ancestral healing actually looks like in practice, how it directly impacts income, debt, and decision-making, and why clearing money blocks isn’t about manifesting more — it’s about removing what’s been running the show behind the scenes.

If you’ve ever felt like you’re doing “all the right things” but still can’t get ahead financially, this conversation will make it click.

This episode is part mindset shift, part nervous system regulation, and a powerful reminder that sometimes the fastest way forward… is looking back.

In This Episode, We Cover:

✨ What generational money patterns actually are (and why everyone has them)
✨ Why “working harder” is often a trauma response — not a strategy
✨ The feast-or-famine cycle and why your nervous system might not feel safe holding money
✨ How ancestral survival patterns still shape your income today
✨ Why money is a neutral energy — and how meaning gets attached to it
✨ The link between self-worth and income (and why pricing feels so uncomfortable)
✨ Why sudden income jumps can disappear just as fast
✨ How steady, supported growth leads to long-term wealth
✨ The role of self-trust, play, and ease in attracting money
✨ Why believing in yourself isn’t cliché... it’s foundational

Tune In If You’re Ready To…

– Stop repeating your family’s money story
– Break out of feast-or-famine income cycles
– Feel safer holding more money
– Grow your business without burning out
– Build wealth in a way that feels aligned and sustainable

CONNECT WITH KANIKA

Instagram + LinkedIn: @kanikaenergycoach
DM her and say hi — she genuinely wants to hear your story.

WORK WITH BREEANNA

Website: breeannakay.com/rebelceo

Follow Breeanna on Instagram + TikTok: @rebel.ceo.podcast
Rebel CEO Podcast Shownotes: breeannakay.com/break-generational-money-beliefs