Many education organizations are finding themselves completely unprepared for the challenge of enrollment growth. Their previous marketing strategies appear to have lost all relevance, thanks in no small part to the myriad of differences between millennials and their new audience; Generation Z. It seems that the only option is to start from scratch. But is this even possible? And how do you know which changes to make first? Maybe the key is accepting that a full-scale “reboot” isn’t exactly what your marketing department needs at this time.