As summer comes to a close, a potential recession looms over the market and the media. Whether or not an economic downturn is waiting around the corner, charities need to be prepared to weather the storm. On this episode, Ben talks through the thoughts, methodologies, and tactics he recommends to help your organization stay successful in the face of adversity.

You will want to hear this episode if you are interested in...

• What to do when your organizational resilience is tested [1:50] 
• Why charities should stay the course during economic challenges [5:47]
• Leaning into innovation and letting your donors surprise you [7:04]
• The power of continued communication [10:36]
• How charities create hope [12:08]

Resources & People Mentioned

• Email Frontier FM YOUR fundraising questions at [email protected]! 
• How to Fundraise During a Recession (Frontier Resource) 
• 7 Fundraising Tips for Surviving the Apocalypse of 2022 (Agitator)
• Google Search Data and Recessions (Instagram)
• Cardi B on Twitter
• Google Trends results for "recession"
• Age of Inflation in US Will Last Much Longer Than Pandemic Spike
• Victoria Real Estate Board

Connect With Frontier

• Follow Benjamin Johnson on LinkedIn 
• Follow Matt Hussey on LinkedIn 
• Follow Megan McCaffery on LinkedIn 
• Website: https://Frontier.io
• Frontier on LinkedIn: https://www.linkedin.com/company/frontiermarketingco/