Anemia, food security, sustainability, trade, and the future of protein are not separate conversations. They collide at the dinner plate, especially in countries where nutrition is not guaranteed and where families buy what is affordable, not what is trendy. We sit down with Dan Halstrom, President and CEO of the U.S. Meat Export Federation, to get specific about what beef, pork, and lamb contribute to human health and why education around nutrient density still matters.

We talk about complete protein and the real-world role of iron and zinc, then move into a concrete example from developing markets: using affordable beef liver as a “center of the plate” option to help fight iron deficiency and anemia. From there, we unpack the trade mechanics that shape availability and price. Dan explains why imports and exports work as a single system, including how lean trim imports support America’s huge ground beef demand while exports create value by moving a wider range of cuts and variety meats to the markets that want them.

Global population growth toward 10 billion and the rise of a global middle class raise the stakes. Dan shares how market diversification reduces risk, why long-term relationship building turned Mexico into a powerhouse market, and how newer bets like Colombia and Central America grew through deliberate investment. We also look at sustainability through the lens of productivity, quality assurance programs like PQA Plus and BQA, and the US track record on food safety as the foundation for global trust.

If you care about global nutrition, meat exports, sustainable beef and pork production, and science-based food policy, hit subscribe, share this with a friend, and leave a review. What part of the nutrition and trade link surprised you most?