I sat down with Tim Cherny, an award-winning design leader with over 20 years’ experience in innovation across industries including automotive, fintech, and digital publishing. Tim shared insights from his extensive career, highlighting his work at Arrival, where he led the design of user-friendly and visually striking experiences that reshaped commercial vehicle interaction. We delved into the evolving landscape of automotive design, discussing the unique challenges and trends in HMI and UX for electric vehicles, and explored the expanding role of AI in shaping intuitive, next-gen user experiences. Tim’s passion for harnessing technology and streamlining design processes shone through, offering a fascinating glimpse into the future of automotive innovation.