Patriarchy is made up of two Latin words, meaning “father power” or “ruling “father.” Jake Stika—the co-founder and Executive Director of Next Gen Men—notes when we look at society, we see examples of patriarchal structures. It could be familial, with the father as the breadwinner and protector. It could be systemic, with monarchies and lords.

In modern times, one of the two spheres where the most power is held is Fortune 500 companies. Only 32 out of 500 CEOs are female (7%), so it’s easy to see the power is still patriarchal. Global heads of state are still only 7% female representation. People don’t believe we exist in a patriarchy, but it’s easy to demonstrate. Everyone is affected by these structures. How do we change that? Why is change so necessary? Listen to this episode of Content Callout for a deep, eye-opening, and important conversation about redefining the roles of men in society. 

Outline of This Episode

• [0:49] All about Next Gen Men
• [1:48] How Jake defines patriarchy
• [6:27] How Jake found his “why”
• [10:24] Creating awareness in the market
• [12:40] Identity crisis + sensitizing experiences 
• [16:59] Monetizing non-profits 
• [20:04] Culture change isn’t comfortable
• [24:13] Changing the stereotypes of gender
• [28:18] Brands embracing societal marketing
• [35:25] The Canadian Contingent for the UN
• [36:44] Get more information about Next Gen Men

Resources & People Mentioned

• The Will to Change: Men, Masculinity, and Love by Bell Hooks
• WE Charity Scandal
• Michele Romanow

Connect with Jake Stika

• Next Gen Men
• Connect on LinkedIn
• Follow on Twitter
• Friend on Facebook

Connect With the Content Callout Team

• https://ContentCallout.com 

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