RedTech Podcasts

[RedTech Briefing] Larry Rosin, Edison Research


Listen Later

In this episode, Omar Essack and Larry Rosin delve into the findings of the Infinite Dial Study, highlighting key trends in audio consumption and the challenges faced by traditional radio. They explore the dynamics between digital and traditional radio advertising, consumer attitudes toward ads and subscription services, and the evolving role of satellite radio. The discussion also covers radio's future in automotive entertainment, industry predictions, and ownership consolidation. Additionally, they touch on the resurgence of vinyl, on-demand media, and the impact of tech companies on the radio industry. The episode concludes with insights into global market dynamics, key success factors, and talent development in radio.
(0:00) Introduction with Larry Rosen on the Infinite Dial Study
(1:03) Key Trends in Audio Consumption and Radio's Challenges
(5:18) Digital vs. Traditional Radio Advertising
(9:15) Consumer Attitudes Toward Ads and Subscription Services
(10:15) Satellite Radio's Role in the Evolving Audio Landscape
(13:17) Radio's Future in Automotive Entertainment
(17:42) Radio Industry Predictions and Ownership Consolidation
(24:32) On-Demand Media and Vinyl's Resurgence
(26:39) Radio Industry Opportunities, Challenges, and Innovations
(30:19) Radio Listening Trends and Global Market Dynamics
(35:21) Key Success Factors and Talent Development in Radio
(38:27) Tech Companies' Influence on Radio Industry
(38:59) Sponsor: CompanyName
(39:21) Closing Remarks
...more
View all episodesView all episodes
Download on the App Store

RedTech PodcastsBy RedTech International