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Reducing The Carbon Impact of Digital Advertising with Anne Coghlan
In this episode, Anne Richardson hosts a cutting-edge conversation about the relationship between sustainability and digital advertising with ad-tech sustainability pioneer and co-founder of Scope3, Anne Coghlan.
The two Annes (Anne and Anne) break down the ways digital advertising contributes to a company’s carbon footprint, how companies and advertisers can minimize their advertising emissions, and reveal Scope3’s next steps on their mission to decarbonize the entire digital advertising ecosystem.
LINKS/RESOURCES MENTIONED:
40 Under 40 in Ad Age: https://www.google.com/url?q=https://adage.com/article/special-report-40-under-40/40-under-40-anne-coghlan-scope3/2514116&sa=D&source=docs&ust=1702400039952436&usg=AOvVaw1q5aXdhImC8YgQ_OizZI80
#2 on PMW Power 100 List:
https://www.performancemarketingworld.com/article/1836874/pmw-100-powerlist-2023
Ad Exchangers Top Woman in Media and Ad Tech 2023:
https://www.admonsters.com/events/2023-top-women-in-media-ad-tech/
Scope3.com: https://scope3.com
Scope3’s Sanofi Case Study: https://scope3.com/news/putting-sustainability-into-action-a-case-study-with-sanofi-and-scope3
Girls Who Code: https://girlswhocode.com/
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By Anne E Richardson
5
66 ratings
In this episode, Anne Richardson hosts a cutting-edge conversation about the relationship between sustainability and digital advertising with ad-tech sustainability pioneer and co-founder of Scope3, Anne Coghlan.
The two Annes (Anne and Anne) break down the ways digital advertising contributes to a company’s carbon footprint, how companies and advertisers can minimize their advertising emissions, and reveal Scope3’s next steps on their mission to decarbonize the entire digital advertising ecosystem.
LINKS/RESOURCES MENTIONED:
40 Under 40 in Ad Age: https://www.google.com/url?q=https://adage.com/article/special-report-40-under-40/40-under-40-anne-coghlan-scope3/2514116&sa=D&source=docs&ust=1702400039952436&usg=AOvVaw1q5aXdhImC8YgQ_OizZI80
#2 on PMW Power 100 List:
https://www.performancemarketingworld.com/article/1836874/pmw-100-powerlist-2023
Ad Exchangers Top Woman in Media and Ad Tech 2023:
https://www.admonsters.com/events/2023-top-women-in-media-ad-tech/
Scope3.com: https://scope3.com
Scope3’s Sanofi Case Study: https://scope3.com/news/putting-sustainability-into-action-a-case-study-with-sanofi-and-scope3
Girls Who Code: https://girlswhocode.com/