Educate.

Inspire.

Connect.

Entertain.

Marketing in the real world has to do a LOT of things in order to be effective. From advertising management to content creation, or SEO to social media engagement, ReelAxis is a Go-To-Market firm that engages with technology firms to increase customer touch across the board.

President & Founder Chris Lee joins me this week to discuss their approach to some of the key issues facing tech companies as they strive to meet his four pillars of customer engagement.