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In this episode of Real Estate First Friday, hosts Matthew Hodge and Luis Fermin, Executive VPs at LPT Realty, are joined by David Lewis to break down one of the most overlooked skills in real estate success: how to talk about the market when people ask, “So… how’s real estate?”
From holiday parties to casual conversations with friends and family, agents are constantly being interviewed for their next deal. This episode teaches Realtors how to communicate market conditions with confidence, neutrality, and opportunity without sounding hard-selling.
Their conversation also dives into how buyers and sellers actually think, why emotional or overly technical market talk can quietly kill deals, and how to position yourself as the agent people trust when the time is right. You will also learn how to turn casual curiosity into real opportunities, book follow-up conversations, and use optimism, clarity, and strategy to stand out in any market.
Tune in and learn how to attract clients without chasing them.
KEY POINTS
Every conversation is an interview for your next real estate opportunity
Agents must explain the market objectively, not emotionally
Neutral messaging keeps both buyers and sellers engaged
Consumers care less about the market and more about how it affects them
Overly negative market talk quietly pushes clients away
Market questions always come with an underlying intention
Confidence and optimism build trust, even in challenging markets
Casual conversations can lead to real deals if handled correctly
Strong agents guide the narrative instead of reacting to it
The best agents turn curiosity into follow-up conversations
QUOTES
“Every conversation is an interview for your next job.”
“When someone asks how the market is, they’re asking for a reason.”
“Don’t give them a math problem. Tell them what it means for them.”
“Opportunity exists in every market if you know how to communicate it.”
“Optimism is not lying. It’s leadership.”
RESOURCES:
Learn from the Best Brokerage Now!
@lpt realty
By Robert Palmer & Matthew HodgeIn this episode of Real Estate First Friday, hosts Matthew Hodge and Luis Fermin, Executive VPs at LPT Realty, are joined by David Lewis to break down one of the most overlooked skills in real estate success: how to talk about the market when people ask, “So… how’s real estate?”
From holiday parties to casual conversations with friends and family, agents are constantly being interviewed for their next deal. This episode teaches Realtors how to communicate market conditions with confidence, neutrality, and opportunity without sounding hard-selling.
Their conversation also dives into how buyers and sellers actually think, why emotional or overly technical market talk can quietly kill deals, and how to position yourself as the agent people trust when the time is right. You will also learn how to turn casual curiosity into real opportunities, book follow-up conversations, and use optimism, clarity, and strategy to stand out in any market.
Tune in and learn how to attract clients without chasing them.
KEY POINTS
Every conversation is an interview for your next real estate opportunity
Agents must explain the market objectively, not emotionally
Neutral messaging keeps both buyers and sellers engaged
Consumers care less about the market and more about how it affects them
Overly negative market talk quietly pushes clients away
Market questions always come with an underlying intention
Confidence and optimism build trust, even in challenging markets
Casual conversations can lead to real deals if handled correctly
Strong agents guide the narrative instead of reacting to it
The best agents turn curiosity into follow-up conversations
QUOTES
“Every conversation is an interview for your next job.”
“When someone asks how the market is, they’re asking for a reason.”
“Don’t give them a math problem. Tell them what it means for them.”
“Opportunity exists in every market if you know how to communicate it.”
“Optimism is not lying. It’s leadership.”
RESOURCES:
Learn from the Best Brokerage Now!
@lpt realty