Motivational Monday with LPT Realty

REF | How Realtors Should Talk About the Market


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In this episode of Real Estate First Friday, hosts Matthew Hodge and Luis Fermin, Executive VPs at LPT Realty, are joined by David Lewis to break down one of the most overlooked skills in real estate success: how to talk about the market when people ask, “So… how’s real estate?”

From holiday parties to casual conversations with friends and family, agents are constantly being interviewed for their next deal. This episode teaches Realtors how to communicate market conditions with confidence, neutrality, and opportunity without sounding hard-selling.

Their conversation also dives into how buyers and sellers actually think, why emotional or overly technical market talk can quietly kill deals, and how to position yourself as the agent people trust when the time is right. You will also learn how to turn casual curiosity into real opportunities, book follow-up conversations, and use optimism, clarity, and strategy to stand out in any market.

Tune in and learn how to attract clients without chasing them.

KEY POINTS 

  • Every conversation is an interview for your next real estate opportunity 

  • Agents must explain the market objectively, not emotionally

  • Neutral messaging keeps both buyers and sellers engaged

  • Consumers care less about the market and more about how it affects them

  • Overly negative market talk quietly pushes clients away

  • Market questions always come with an underlying intention

  • Confidence and optimism build trust, even in challenging markets

  • Casual conversations can lead to real deals if handled correctly

  • Strong agents guide the narrative instead of reacting to it

  • The best agents turn curiosity into follow-up conversations

    QUOTES 

    “Every conversation is an interview for your next job.” 

    “When someone asks how the market is, they’re asking for a reason.” 

    “Don’t give them a math problem. Tell them what it means for them.” 

    “Opportunity exists in every market if you know how to communicate it.” 

    “Optimism is not lying. It’s leadership.”

    RESOURCES: 

     

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    Motivational Monday with LPT RealtyBy Robert Palmer & Matthew Hodge