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REF | Stop Chasing Shiny Objects and Build a Real Business | Barry Jenkins
In this episode of Real Estate First Friday, Luis Fermin welcomes Barry Jenkins, real estate team leader, bestselling author, and senior executive at Ylopo, for a powerful conversation on what actually creates long-term success in real estate as agents head into 2026.
Barry breaks down why most agents get distracted chasing shiny objects instead of building mastery, and why the agents who dominate are the ones who focus on watering what is already around them. Drawing from his own story of rebuilding after the 2008 crash, Barry shares how gratitude, intention, and urgency became the foundation of his business and leadership philosophy.
This episode challenges agents to stop reacting to the tyranny of the urgent, stop relying on luck, and start integrating intention into every part of their day. It is a masterclass on mindset, execution, and building a career that serves you instead of the other way around.
If you want to enter 2026 focused, disciplined, and ready to grow without burning out, this episode delivers a blueprint you can actually follow.
KEY POINTS
Why chasing shiny objects kills consistency
The grass is greener where you water it
How gratitude anchors confidence and performance
Why intention beats reaction in daily business
Breaking goals into daily, weekly, and monthly focus
How to escape the tyranny of the urgent
Turning fear into fuel instead of paralysis
Why urgency separates average agents from exceptional ones
How to integrate prospecting into everyday activities
Why discomfort is the doorway to growth
QUOTES
“Autopilot is not an effective strategy.” – Barry Jenkins
“What got you here is not what will get you there.” – Barry Jenkins
“I do not want to serve my job. I want my career to serve me.” – Barry Jenkins
“You get to decide how exceptional you are going to be.” – Barry Jenkins
“The doorway to the next level is called discomfort.” – Barry Jenkins
“Urgency changes your income bracket.” – Barry Jenkins
GUEST RESOURCES
Barry Jenkinis
Website | https://www.tooniceforsales.com/about
Learn from the Best Brokerage Now!
@lpt realty
View all episodes
By Robert Palmer & Matthew HodgeIn this episode of Real Estate First Friday, Luis Fermin welcomes Barry Jenkins, real estate team leader, bestselling author, and senior executive at Ylopo, for a powerful conversation on what actually creates long-term success in real estate as agents head into 2026.
Barry breaks down why most agents get distracted chasing shiny objects instead of building mastery, and why the agents who dominate are the ones who focus on watering what is already around them. Drawing from his own story of rebuilding after the 2008 crash, Barry shares how gratitude, intention, and urgency became the foundation of his business and leadership philosophy.
This episode challenges agents to stop reacting to the tyranny of the urgent, stop relying on luck, and start integrating intention into every part of their day. It is a masterclass on mindset, execution, and building a career that serves you instead of the other way around.
If you want to enter 2026 focused, disciplined, and ready to grow without burning out, this episode delivers a blueprint you can actually follow.
KEY POINTS
Why chasing shiny objects kills consistency
The grass is greener where you water it
How gratitude anchors confidence and performance
Why intention beats reaction in daily business
Breaking goals into daily, weekly, and monthly focus
How to escape the tyranny of the urgent
Turning fear into fuel instead of paralysis
Why urgency separates average agents from exceptional ones
How to integrate prospecting into everyday activities
Why discomfort is the doorway to growth
QUOTES
“Autopilot is not an effective strategy.” – Barry Jenkins
“What got you here is not what will get you there.” – Barry Jenkins
“I do not want to serve my job. I want my career to serve me.” – Barry Jenkins
“You get to decide how exceptional you are going to be.” – Barry Jenkins
“The doorway to the next level is called discomfort.” – Barry Jenkins
“Urgency changes your income bracket.” – Barry Jenkins
GUEST RESOURCES
Barry Jenkinis
Website | https://www.tooniceforsales.com/about
Learn from the Best Brokerage Now!
@lpt realty