Your most loyal users will help you find your next most loyal user—through referrals. Airbnb's Pratik Shah says they’ll also stick around longer.

See omnystudio.com/listener for privacy information.

Your most loyal users will help you find your next most loyal user—through referrals. Airbnb's Pratik Shah says they’ll also stick around longer. See omnystudio.com/listener for privacy information.

Referrals are a retention play – Pratik Shah @ Airbnb

At Roadmunk, we build a product management platform for product people (beautiful + collaborative roadmapping software); and as part of the product management community, we’ve seen how open product people are to helping their peers. They share their own experiences of working in product, both the good and the bad, in very honest ways. We decided to take the candid conversations that are happening in product communities on Reddit and Slack and Medium – and turn them into an interview podcast. We have really cool interviews coming up with product managers, designers, marketers and the odd engineer, too.

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Referrals are a retention play – Pratik Shah @ Airbnb

Referrals are a retention play – Pratik Shah @ Airbnb