The Ross Simmonds Show

Reflecting on 2024: Did My Predictions Come True?

Listen Later

In this special recap episode, I look back at the ten big predictions I made for 2024—and rate how each one actually turned out. From continued tech layoffs to a surge in AI-driven content (and even a bold guess about a marketing conference with good food), I evaluate which predictions nailed it, which ones fizzled, and what surprised me the most. Tune in to hear the year-in-review of AI’s rise, the state of SaaS, Hollywood hits, and more!


Episode Breakdown


1. Layoffs & Tech Restructuring

  • How many companies really did another round of layoffs in 2024?
  • The role AI and offshoring played in driving deeper cost cuts.
  • Did Apple avoid massive layoffs as predicted?

    • 2. SaaS & AI Acquisition Frenzy

    • Which big SaaS players scooped up AI startups—did smaller companies with little traction get acquired?
    • Why Gong didn’t get bought by a giant (yet).
    • The state of SaaS valuations in 2024—did they return to record highs?

      • 3. AI Content Takes Center Stage

      • Checking in on fully AI-generated commercials, shorts, or movies that took the internet by storm.
      • The reality of AI plus human co-creation.
      • How close we got to truly tear-jerking or hyper-realistic AI productions.

        • 4. Rise of the “Head of AI” Role

        • Did companies from every sector really start hiring for AI leadership roles?
        • The mix of responsibilities and how quickly these roles grew in 2024.

          • 5. Marketing Conference Food Miracle

          • A lighthearted prediction that a marketing event might finally serve amazing food—did it happen?
          • Listener stories and personal experiences from 2024 conferences.

            • 6. AI-Generated Super Bowl Ads

            • Which brands used AI in their creative process for the Big Game?
            • How much of the final product was truly AI vs. human-driven editing?

              • 7. AI Companions: Breakthrough or Bust?

              • Analyzing the rise of AI girlfriend/boyfriend apps for companionship and mental-health support.
              • Any major bans or government crackdowns on “fake companion” apps?
              • Surprising ways these tools impacted real people’s lives.

                • 8. Mr. Beast’s Next Big Venture

                • Did 2024 see Mr. Beast launch a project that pushed him into billionaire territory?
                • A look at how he expanded his brand or philanthropic efforts.

                  • 9. Bad Boys 4 at the Box Office

                  • Did Will Smith’s return pull in the predicted $600M+ globally?
                  • Exploring the film’s performance and reception post-controversy.

                    • 10. Influencer Retires for Politics

                    • Did we see a well-known social media star hang up the mic and announce a run for office?
                    • The blurry line between internet fame and political ambition.


                      • — 👋🏾 Let's stay connected —

                      ╰ Subscribe to my channel:  @RossSimmondsTV 

                      ╰ Instagram:  @thecoolestcool  

                      ╰ Twitter / X: @thecoolestcool  

                      ╰ LinkedIn: linkedin.com/in/rosssimmonds


                      ...more
                      View all episodesView all episodes
                      Download on the App Store
                      The Ross Simmonds ShowBy Ross Simmonds