Jim Nelson, Senior Security Consultant for Innovative Solutions, has been working with organizations to help raise their security posture based on their risk for the last 17 years.

In this episode, we talk about:

• How to reframe the security conversation so business owners understand that an investment in security is taking a proactive stance. Ultimately, you have to empathize with business owners.
• Why fear-based tactics may not be the best solution in getting people to care about security.
• Why it's so important to understand the business and its employees before establishing security controls.
• Expectations around security--customers just assume that their data is safe.