1:35 - the creative process 6:40 - the brains behind our hoodie design 16:23 - bachelor of design 20:00 - is being a multidisciplinary artist encouraged? 24:00 - the starving artist stereotype 36:58 - why no one is listening to what you have to say 41:00 - how to be a thriving artist in a world where everyone considers themselves to be an artist 43:37 - lululemon case study 54:19 - is art a form of expression? 59:00 - everything is an innovation of something that already exists 1:02:10 - the goal is to go international 1:05:55 - the last thing on earth Alix wanted to become was an entrepreneur 1:16:12 - elevate your life and business to the next level 1:20:47 - connect with Alix

Alixandra Jade started her career off as lululemon’s infamous ‘Chalk Chick’ with over 100 chalk art creations in their stores across North America and quickly transitioned into a professional muralist.

As a versatile artist, Alixandra’s joy is working one on one with clients to find visual solutions. Her style can be described as a variety of things depending on the subject matter; bold, abstract, stylized realism, or ‘street’ with quality and sophistication.

She creates murals by hand which adds a personal touch that people feel a connection to in today’s digital world. Alixandra believes that art can be more than just visually and aesthetically pleasing. She strives to create murals that are functional. Whether they relay a direct message to the viewers, help encompass a company’s brand, or even serve as a backdrop for pictures, murals make a unique statement. Every blank wall is a new opportunity, a new challenge.

Her self-made company - Alixandra Jade Art & Design Co. - has worked with a range of clients to create hand-painted artwork in a variety of places such as restaurants, car shops, gyms, physiotherapy clinics, multi-million dollar lottery homes, retail stores, educational facilities, offices, and private homes. Some clients Alixandra Jade has worked with include Rogers Place, The Brick, Lululemon, Boston Pizza, Porsche, Mercedes-Benz, and Holt Renfrew.