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Regretful Risks Study: How Emotion, Not Logic, Shapes the Way We Manage Uncertainty
Professors Albert Cohen of Michigan State University and Annette Hoffman of the University of Cincinnati, discuss their study, Regretful Risks, revealing how the fear of future regret, rather than rationality, drives decisions about risk management.
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By A.M. Best Company, Inc.Professors Albert Cohen of Michigan State University and Annette Hoffman of the University of Cincinnati, discuss their study, Regretful Risks, revealing how the fear of future regret, rather than rationality, drives decisions about risk management.