Greymatter

Reid Hoffman | Crisis Management

05.31.2022 - By Greylock PartnersPlay

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Greylock general partner Reid Hoffman and his Blitzscaling co-author Chris Yeh discuss the current crisis and its impact on startups.

Entrepreneurship assumes an innate degree of optimism and perseverance. But even the most determined founders can feel subdued when faced with yet another crisis. That’s why adaptability is a startup’s strongest asset. As recent global events push us into a new era of market volatility and economic uncertainty, companies must be prepared to recalibrate their business to the new reality. Whether that means pausing their hiring plans, tempering their expansion efforts, redirecting resources, or any other number of operational activities, today’s startup leaders should have a set of defensive and offensive tactics they can quickly deploy during times of crisis.

You can read a transcript of this episode here: https://greylock.com/greymatter/crisis-management/

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