Lindsey Whiteley is the founder of CampNexxus, a platform helping parents find and manage school break camps with clarity and confidence. After years running a successful marketing agency, Lindsey pivoted from client work to building infrastructure: creating the operating system for camp planning that parents and camps didn't know they needed.

She's known for her strategic, no-BS approach: thoughtful product decisions, transparent partnerships with camps, and a refusal to chase vanity metrics. CampNexxus isn't trying to be the loudest voice in the room. It's trying to be the most trusted. Lindsey is building a business that treats people like adults, respects their time, and quietly makes their lives easier. She's a mom, a systems thinker, and someone who believes the best growth happens when you build signal before scale.

During this episode, we discuss:

• How she got the idea for CampNexxus through her own camp experience with her kids
• Why she brought in an agency to create the product at the beginning before realizing she could build it herself
• How she got through the chicken and the egg problem
• Her decision to start with a smaller geographic region before going larger
• How she has listened to her gut the most in the past six months
• What her typical day looks like as a founder
• Her plans for CampNexxus throughout the next year
• What advice she would give to other tech founders getting started
• Why she loves Boston for the tech space

And more. Tune into this episode as we dive into all things camp!