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Branch conduit work demands precision - even small inconsistencies can lead to rework, lost time, and added strain. Recorded at PIPELINE™ 2025, this episode features Jack Fisher, Product Manager on Milwaukee Tool’s Plumbing and Electrical team, in conversation with San Diego-based electrician Kevin Martinez (@_ksparky). Together, they explore the challenges of conduit bending and the jobsite research that inspired the M18 FUEL™ Branch Conduit Bender with AUTO-ZERO™.
Kevin shares lessons from his 11-year career, including the traditional trade-offs electricians face when choosing between portability and powered solutions. Jack explains how observing branch installations in the field revealed workflow gaps - especially when running multiple raceways - and how ergonomic studies influenced this tool’s development.
They dive into repeatability, AUTO-ZERO™ functionality, and how the M18 FUEL™ Branch Conduit Bender supports consistent bends in ½”–1” EMT and ½”–1” Rigid conduit. The conversation also touches on the M18 FUEL™ ½”-1” Steel Pipe Cutter and Milwaukee Tool’s broader R&D process — from jobsite observations and feedback to final launch.
A grounded discussion on conduit bending, ergonomics, and how professional insight shapes tool innovation.
🔗 Learn more about the M18 FUEL™ Branch Conduit Bender:
🔗 Learn more about the M18 FUEL™ ½”-1” Steel Pipe Cutter:
Follow Kevin Martinez (@_ksparky):
Follow Us on Social:
By Milwaukee ToolBranch conduit work demands precision - even small inconsistencies can lead to rework, lost time, and added strain. Recorded at PIPELINE™ 2025, this episode features Jack Fisher, Product Manager on Milwaukee Tool’s Plumbing and Electrical team, in conversation with San Diego-based electrician Kevin Martinez (@_ksparky). Together, they explore the challenges of conduit bending and the jobsite research that inspired the M18 FUEL™ Branch Conduit Bender with AUTO-ZERO™.
Kevin shares lessons from his 11-year career, including the traditional trade-offs electricians face when choosing between portability and powered solutions. Jack explains how observing branch installations in the field revealed workflow gaps - especially when running multiple raceways - and how ergonomic studies influenced this tool’s development.
They dive into repeatability, AUTO-ZERO™ functionality, and how the M18 FUEL™ Branch Conduit Bender supports consistent bends in ½”–1” EMT and ½”–1” Rigid conduit. The conversation also touches on the M18 FUEL™ ½”-1” Steel Pipe Cutter and Milwaukee Tool’s broader R&D process — from jobsite observations and feedback to final launch.
A grounded discussion on conduit bending, ergonomics, and how professional insight shapes tool innovation.
🔗 Learn more about the M18 FUEL™ Branch Conduit Bender:
🔗 Learn more about the M18 FUEL™ ½”-1” Steel Pipe Cutter:
Follow Kevin Martinez (@_ksparky):
Follow Us on Social: