How is immersive technology revolutionising retail? How are AR, VR, and interactive installations reshaping in-store experiences and customer journeys?

In our latest episode of Immersive Futures, we speak with Simon Swain from LG&P, a leader in retail innovation who has worked with major global brands to create engaging, tech-driven in-store experiences. With extensive expertise in blending creative ideas with immersive technologies,

Here’s what to expect:

✅ Simon’s journey—The pivotal projects that revealed the true potential of immersive retail experiences.

✅ Immersive tech trends in retail—Which technologies are making the biggest impact, and how they’re shaping personalised customer journeys?

✅ Driving engagement through creativity—How interactive installations attract customers and enhance in-store experiences.

✅ Leadership insights—Balancing creative ambition with operational needs when working with high-profile retail brands.

✅ Overcoming challenges—Real-world lessons from immersive retail projects and how to keep experiences intuitive for both customers and staff.

✅ What’s next for immersive retail—How AR, VR, and emerging technologies will evolve the shopping experience over the next decade.

🎧 Listen now for first-hand insights from a leader shaping the future of immersive retail experiences.