Thriving With Tricia

Rejecting The "Normal" Route To Become A Full-Time Creator


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In this episode, I sit down with creator Jessica Lam to talk about what really happens behind the scenes of becoming a full-time content creator, specifically in UGC, in college and in her early 20s.

Jessica is a recent UCLA grad who has already worked with nearly 200 brands—Adobe, Amazon, Nike, and more—all while documenting her journey in real time. From living in a content house to going on brand trips, facing rejection, and navigating the burnout that no one sees, Jessica brings an honesty that is rare to find online.


We dive into:
✨ How she started creating content in college✨ What the UGC business actually looks like (pricing, pitching, brand deals)✨ The reality of living with other creators in a content house✨ Her “side quests,” from new life experiences to going on the Nectar dating show✨ Burnout, public judgment, and how she stays grounded✨ The biggest lessons she’s learned in her 20s

Whether you’re a creator, a post-grad figuring it out, or someone wanting to build a life outside the traditional 9–5, this conversation will feel like a comforting reset.


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Thriving With TriciaBy Tricia Redulla