Experimentation is healthy, but expansion at all costs includes the cost of ignoring the audience that built everything in the first place.  Written and narrated by Tom Webster Edited by Bryan Barletta and Gavin Gaddis Audio editing by Gavin Gaddis <a href="https://soundsprofitable.com/article/the-inventory-and-the-scale/" target="_blank" rel="noreferrer noopener">Find the full article here on Sounds Profitable.</a>

Experimentation is healthy, but expansion at all costs includes the cost of ignoring the audience that built everything in the first place. Written and narrated by Tom Webster Edited by Bryan Barletta and Gavin Gaddis Audio editing by Gavin Gaddis Find the full article here on Sounds Profitable.

Experimentation is healthy, but expansion at all costs includes the cost of ignoring the audience that built everything in the first place.&nbsp; Written and narrated by Tom Webster Edited by Bryan Barletta and Gavin Gaddis Audio editing by Gavin Gaddis <a href="https://soundsprofitable.com/article/the-inventory-and-the-scale/" rel="noopener noreferrer">Find the full article here on Sounds Profitable.</a>

Remember Who You Are

The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.

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Remember Who You Are

Remember Who You Are