053 In this episode of The Renovation Situation, Joe and Todd sit down with Jeremiah from Invision Marketing to unpack what actually makes a remodeling website convert and why most contractors get it dead wrong.We kick things off with a wild story:Joe’s Google My Business was suspended for months, completely tanking search visibility, until Jeremiah stepped in and fixed what no one else could. From there, we dig into:Why Wix and DIY websites fail for remodelersHow SEO, keywords, and customer intent actually workWhat younger homeowners look for when choosing a contractorThe #1 misconception remodelers have about “nice looking websites”The simple fixes that dramatically improve conversionsThe biggest mistakes contractors make on their sites (like stock photos with palm trees 👀) Jeremiah also breaks down the real strategy behind modern websites, including speed, code-based builds with Next.js, and what Google actually cares about when ranking your business. If you're a remodeler, handyman, GC, or service business owner trying to turn your website into a real marketing tool not just an online brochure — this episode is your roadmap.https://invisionmarketing.io/Plumb Financialhttps://www.plumbfinancial.com/