LADY-BRAINS

Renae James - Papinelle Sleepwear


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Renae James, founder of Papinelle Sleepwear, shares how she started out selling PJs from a stall at the Paddington Markets in Sydney, to becoming a multimillion-dollar brand with products you can find being sold on almost every corner of the USA! 

You’ll learn: 

  • How she started the brand with a $9000 bank loan, and why she’s never taken on external money since then 
  • How it took Renae 12 years to make good money in her business, and how she found the courage to never give up 
  • How Renae manages the design and production of 12 collections each year  
  • How Renae met her now-business-partner Nicole back in 2004, and why she brought her into the business 15 years later to help take the brand to the next level 
  • The big mistake Renae made saying yes to a huge order that she wasn’t set up to fulfil, and what she learned about saying no to opportunities before you’re ready 


This episode was produced in partnership with Papinelle Sleepwear.

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