Startup Renegades

Renegade Strategy for Building a $100 Million Brand with Sarah Dusek, Founder of Under Canvas


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Sarah Duesk a female entrepreneur who in 2018 sold her glamping company, Under Canvas, a camping experience provider for over $100 million. Sarah's growth strategy is unlike any we’ve shared on Startup Renegades before, and her business acumen is on point.

After learning that women entrepreneurs receive only 2% of all available funding each year in the US, Sarah became a partner at Enygma Ventures, a venture capital fund focused on investing in women led businesses in southern Africa. They have now invested 10s of millions of dollars in over 20 companies. Sarah believes passionately in empowering women to reach their full potential and enabling them to grow in their leadership. 

Check out this episode to hear more about:

  • Why you MUST find out if there’s pent up demand if you want your business to be successful
  • The unique non-marketing strategy that enabled Under Canvas to massively scale
  • What Sarah looks for in the founders and companies she invests in

Connect with your host on Instagram at @shauna.armitage and listen to more Startup Renegades at www.startuprenegades.com

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Startup RenegadesBy Shauna Armitage

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