https://www.highlight.io/blog/podcast-ep5-replo-with-yuxin-zhu

Replo

https://www.replo.app/

https://twitter.com/yuxinzoo

Highlight

https://www.highlight.io/

https://twitter.com/thejaykhatri

https://twitter.com/highlightio

Channels

 @highlight-io 

Summary

Replo is a low-code toolkit that integrates with Shopify and allows

users to build e-commerce storefronts without hiring developers. Replo

focuses on design, analytics, and conversion optimization. Early-stage

and mid-market businesses typically benefit the most, with agencies

often using Replo to service the end customer.

Yuxin and his co-founder Noah started the business by taking on

consulting clients. They effectively worked for free to build out

Shopify experiences for these design partners, learning what the market

needed while they built out their initial product.

00:00 Cold open

01:16 Intro

04:22 Webflow vs Replo

10:31 Replo's early days

17:16 Customer support

21:23 Agencies

26:26 Product complexity

30:27 Monitoring user experience

35:35 Replo community

42:20 Community manager

44:05 Outro