This week Ted and Abby breakdown how and why you should tailor your content differently for each service and how to repurpose something you posted on one platform to get the most views and engagement on others.  Also, we check out some funny tweets from the week and laugh at a classic clip of Norm McDonald on Conan.

As always, this episode is brought to you by Hyperchat Social --- head over to tryhyperchat.com now for your free trial!