In this episode of Reputation Matters, host Anupam discusses how celebrity endorsements can impact brands during times of scandal with guest Mithu Samarnath Jha, CEO of Eminence Strategy Consulting. They delve into two case studies: Aamir Khan's remarks affecting Snapdeal in India, and Tiger Woods' infidelity scandal impacting global brands like Nike. The episode provides insights into how businesses can better prepare for such crises and maintain their reputations amid controversy.

00:00 Introduction to Reputation Matters

00:27 Celebrity Endorsements and Scandals

00:35 Case Study: Aamir Khan and Snapdeal

01:18 Impact of Aamir Khan's Statement

03:56 Snapdeal's Response and Industry Reaction

06:29 Lessons from Snapdeal's Crisis

11:28 Case Study: Tiger Woods and Nike

13:07 Nike's Decision to Stand by Tiger Woods

14:44 Impact on Tiger Woods' Career and Nike's Strategy

17:53 Comparing Indian and American Endorsement Crises

19:31 Preparing for and Managing Endorsement Crises

19:57 Key Takeaways and Conclusion

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In this episode of Reputation Matters, we explore the evolving concept of 'narrative' in the corporate world with Mitu Samarnath Jha, founder of Eminence Strategy Consulting. Discover how narratives have shifted from one-way communication to dynamic, two-way interactions in today's digital age. Through insightful discussions and real-life case studies, including the Bhavish Aggarwal vs. Kunal Kamra social media spat, we delve into the importance of narrative control, the impact of repeated incidents on reputation, and the balance between short-term crises and long-term brand building. Tune in to learn strategies for managing corporate narratives, drawing lessons from both historical and contemporary examples.

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In this episode of Reputation Matters, host Anupam Gupta along with Mitu Samarnath Jha, founder of Eminence Strategy discusses two major cyber incidents—AIMS Delhi's 2022 data breach and CrowdStrike’s software update failure. They share insights on crisis management, the importance of cybersecurity architecture, and how organizations can protect their reputations. Learn from these cases and discover essential lessons on leadership, communication, and safeguarding data in today’s tech-driven world.

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In this episode of Reputation Matters, host Anupam Gupta along with Mitu Samarnath Jha, founder of Eminence Strategy analyse 3 controversial ad campaigns from Zara, Layer'r Shot, and Amul. Discover how these brands navigated public backlash and the lessons learned about the impact of advertising on brand reputation. From Zara's insensitive backdrop during a sensitive geopolitical time to Layer'r Shot's controversial portrayal of gender dynamics, and Amul's bold geopolitical stance, this episode unpacks the critical role of timing, messaging, and public perception in crisis management.

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This episode of Reputation Matters, explores the intricate relationship between work culture and corporate reputation. Host Anupam Gupta along with Mitu Samarnath Jha, founder of Eminence Strategy delve into the nuances of how work culture can serve as the DNA of an organization, influencing its reputation and success. Discover the top drivers of reputation, the impact of generational shifts, and the fine line between empathy and accountability in corporate crises.

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This insightful episode of "Reputation Matters" focuses on corporate crises with two major case studies: Essar and Coca-Cola. Host Anupam Gupta discusses with Mitu Samarnath Jha, founder of Eminence Strategy Consulting dissects how these companies navigated environmental challenges and the lessons learned. Discover the intricacies of crisis management, the role of public perception, and the importance of being an environmentally responsible organization.

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In this informative episode of Reputation Matters, host Anupam Gupta discusses with Mitu Samarnath Jha, founder of Eminence Strategy Consulting the complex world of succession planning in corporate India. 

They explore two fascinating case studies: Infosys and Axis Bank, both of which faced significant challenges during their succession planning processes. Learn about the intricate dynamics, the role of the board, and the lessons that can be drawn from these high-profile transitions. This episode is a must-listen for anyone interested in corporate governance and organizational leadership.

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#reputationmatters #reputationmanagement #communication 

In this insightful episode of "Reputation Matters," host Anupam Gupta discusses with Mitu Samarnath Jha, founder of Eminence Strategy Consulting the intricate dynamics of corporate battles within family-owned businesses. They delve into how these feuds impact corporate reputation, particularly focusing on the recent amicable split within the Godrej group and contrasting it with more contentious family disputes like those of Bajaj and Birla. Tune in to learn valuable lessons on managing corporate reputation, controlling narratives, and the broader implications for stakeholders.

00:00 Introduction 

00:57 The Importance of Family-Owned Businesses

02:23 Case Study: The Godrej Group Split

04:38 Handling Family Feuds in Public

06:54 Lessons from the Godrej Settlement

09:47 Case Study: The Bajaj and Birla Feuds

12:41 Managing Public Narratives

15:25 Key Takeaways for Business Families

19:56 Conclusion and Final Thoughts

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#reputationmatters #crisis 

In this episode of Reputation Matters, host Anupam Gupta and guest Mitu Samarnath Jha, founder of Eminence Consulting, dive into how companies handle technology-led crises and maintain their reputation. They explore two key case studies - Kotak Mahindra Bank and Tata Motors - analyzing how these companies faced challenges, responded to crises, and emerged stronger. The discussion highlights the importance of research, timely action, communication, and engagement in reputation management. Learn valuable insights and strategies from real-world examples in the banking and automobile sectors.

00:00 Introduction 

00:34 Technology-Led Crises in Companies

01:46 Case Study: Kotak Mahindra Bank

04:01 Kotak's Response to RBI's Actions

07:57 Case Study: Tata Motors

11:40 Tata Motors' Journey and EV Success

15:22 Key Learnings and Conclusion

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In this episode of Reputation Matters, we discuss the critical role of employees in corporate reputation management.

Host Anupam Gupta speaks to Mitu Samarnath Jha, founder of Eminence Strategy Consulting, about two significant case studies: the 2023 TCS whistleblower scandal and the infamous Cobra Post sting operation on major Indian banks. Learn how these organizations responded to internal crises, the actions they took to manage reputational damage, and the key lessons for businesses in maintaining trust and integrity.

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