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Research Comes First in Behavioural Science Graduate Programs (Episode 23)
Rishad Habib, PhD student in UBC Sauder’s Marketing and Behavioural Science Division.
Rishad Habib is an all-star Marketing and Behavioural Science PhD student in her 5th year at UBC Sauder School of Business. In sharing her experiences as a former MSc student and current PhD student, Rishad emphasizes the importance of research in both types of programs. We also discuss the challenges and rewards of conducting research as a graduate student, including both lab studies and field studies with partner organizations.
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By Kirstin AppeltRishad Habib, PhD student in UBC Sauder’s Marketing and Behavioural Science Division.
Rishad Habib is an all-star Marketing and Behavioural Science PhD student in her 5th year at UBC Sauder School of Business. In sharing her experiences as a former MSc student and current PhD student, Rishad emphasizes the importance of research in both types of programs. We also discuss the challenges and rewards of conducting research as a graduate student, including both lab studies and field studies with partner organizations.