Management Research

Research Methods: Discrete Choice Experiment - Attributes and Theory


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Good morning!
Today, I respond to some of the requests from my students, colleagues, and podcast listeners. After a series of podcasts and YoutTube videos dedicated to the Discrete Choice Experiment, I decided to add some new episodes addressing these requests one by one. Today, I explain how to derive your attributes from your theory.
Good luck!
Best
Eugene (Yevgen)
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Management ResearchBy Yevgen Bogodistov