Tech Deep Dive

Resellers vs. Direct: The Pricing Loophole You’re Probably Ignoring


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You’re overpaying for tech - and you don’t even know it. Manufacturers have a dirty little secret: they charge you extra to buy direct. Fortune 500s already know this, which is why they always buy through resellers to score massive discounts. The real question is - why aren’t you doing the same?

In this episode, Max Clark breaks down how tech pricing actually works, exposing why resellers get access to exclusive discounts, hidden incentives, and better deals than you’ll ever get going direct. Learn how market development funds (MDF), distributor pricing, and reseller margin compression can work in your favor—if you know how to play the game.

Stop wasting money. Tune in now and start using the same pricing strategies that big companies do!

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Billions & Billions of eyeballs, six continents, 10k+ servers, and plenty of lessons learned over 2+ decades in I.T.

If you're looking for quick tips on optimizing tech, managing suppliers, and growing a business, 20 Minutes Max is the space for you.

Here I talk about things that come up during my day and share insights on taking your business to the next level. In less than 20 minutes, you'll walk away with actionable advice and strategies for success. Take advantage of this valuable resource for CEOs, CFOs, and business leaders.

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Website: www.itbroker.com

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#resellers #resellercommunity #partnerprogram #partnersuccess #marketplaces
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Tech Deep DiveBy ITBroker.com

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