Storefront Strategies

Resilience in Retail: Adapting to Unexpected Change


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In episode 33 of Storefront Strategies, Lee Midlane shares an emotional yet empowering update on Box Brand’s journey as the shop faces unexpected closure at the St Giles Centre. After receiving just 12 days’ notice to vacate the property, Lee walks listeners through the highs of December, the shock of January’s announcement, and the plan for moving forward.

Key Moments:[00:00:10] Welcome back and health update after a “super flu” pause [00:01:00] December success: thriving during the festive season
[00:03:30] The closure announcement: emotions, logistics, and impact on the community
[00:06:00] Fast-tracking the move to IT Central and makeshift production plans
[00:08:00] Turning challenges into opportunities: resilience, team collaboration, and the silver linings
[00:09:40] Broader community impact: what the loss of St Giles means for Elgin
[00:11:10] Entrepreneurial lessons: having contingency plans, clear communication, and building resilience
[00:13:00] Closing reflections: finding growth through discomfort
🎯 Key Takeaways:Have a Backup Plan: Stability isn’t guaranteed. Always be prepared for sudden changes with location, suppliers, or finances.
Communication is Crucial: Keep your team and customers informed during transitions.
Resilience as a Strength: Challenges are opportunities to build resilience and grow stronger as a business owner.
🚀Join the conversation in the Grow Your Business Facebook Group. Share your stories of resilience and any questions about navigating unexpected transitions.
🔔 Stay Connected:
Tune in to the next episode for updates on the move to IT Central and what's next for Box Brand!
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Storefront StrategiesBy Lee Midlane