This episode describes a wide range of vocabulary used in retail and for marketing purposes.

Retail Vocabulary

Retail is the sale of products directly to end users. Some retail vocabulary terms are listed below.

 

retail store
A retail store is a store that sells directly to end users. Walmart is an example of a retail store. Walmart only sells to people who are going to use their products. They do not sell to companies that resell their products.

online retailer
An online retailer sells products to end users over the internet. Amazon is an example of an online retailer. They sell products on their website, but they do not have actual stores that you can go to.

brick-and-mortar retailer
A brick-and-mortar retailer is the opposite of an online retailer. Brick-and-mortar retailers sell their products in stores, not online or through catalogs. A supermarket that only sells its products in their store is an example of a brick-and-mortar retailer.

bricks-and-clicks retailer
A bricks-and-clicks retailer is a retail store that sells products both in stores and online. An example of a bricks-and-clicks retailer is the Vitamin Shoppe. They have physical stores where they sell vitamins and nutritional supplements, and they also sell their products on their website.

retail chain
A retail chain is a group of stores that are owned by the same company. Barnes and Noble is an example of a retail chain. They have many stores in the United States which are all similar in appearance and in the product selection they offer. All Barnes and Noble stores are owned by the same company.

big box retailer
A big box retailer is a very large retailer that is usually part of a retail chain. Walmart and Target are examples of big box retailers. They are very large stores that offer a wide selection of products. Both companies are also retail chains.

independently owned retail store
An independently owned retail store is not part of a chain.

mom and pop store
Mom and pop store is a term used in the United States to refer to a small, independently owned business with a small number of employees. A small bookstore not owned by a larger company would be an example of a mom and pop store.

department store
A department store is a large retail store that offers many different types of products. Sears and Macy’s are examples of popular department stores. These stores have different departments offering many different products. Customers can find sporting goods, clothes, home appliances, electronics, and more at these stores.

discount store
A discount store is a type of retail store that offers merchandise at a lower price than many of its competitors.

specialty store
A specialty store is a type of retail store that specializes in one kind of product. Yankee Candle Company is an example of a specialty store. They specialize in candles and do not sell many other products.

convenience store
A convenience store is a store in a convenient location which offers a small number of goods for purchase. These items are often priced higher than they are at other retail locations. Convenience stores usually have extended hours, and some are open 24 hours a day.

warehouse club store
Warehouse club stores sell products at low prices. Many times, these products must be purchased in a high quantity. In order to shop at a warehouse club store, customers must pay an annual membership fee. People who are not members cannot purchase products from warehouse club stores.

supermarket
A supermarket is a retail store that mainly sells food.

mall
A mall is a large building that contains many retail stores.

dollar store
A dollar store is a store that sells products for a dollar.

storefront
The storefront is the part of a store that faces the street. It is what a c