In Part I, Andrew Hawthorn, Retail Solutions Evangelist for Boomi, describes Boomi and its capabilities as an integration and workflow application development platform to quickly and easily unite retail digital ecosystems. Andrew explains how Boomi’s ability to run anywhere, connect to everything, and enable organizations to engage everywhere differentiates it from other integration platforms. Andrew concludes by discussing what makes Boomi unique for the retail marketplace and shares a customer success story with restaurant chain Jack in the Box.