Seed to CEO: Stories from Cannabis Businesses

Retail Re-invigoration: Conquering California


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In this episode of Seed to CEO, Margot Micallef shares how she launched Gaby as primarily a product company only to have a tough time getting those products onto dispensary shelves. Micallef pivoted toward building the biggest retail store brand in California. Her goal is to have 100 stores in the next 3-5 years.
Gaby launched in 2016 as a health food & distribution co., adding THC- & CBD-infused foods in 2018. Hear how Gaby is poised for success in the post-pandemic world.
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Seed to CEO: Stories from Cannabis BusinessesBy MJBiz

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