What if most of what we call “knowledge” is only the beginning? In this Solo with Intention episode, Bryan Hatch explores the different layers of knowing, (data, information, knowledge, and wisdom), and how each impacts your ability to lead with intention.

From the dangers of false confidence to the power of lived experience, this conversation challenges you to rethink what you think you know, and embrace a more intentional path to true understanding.

Whether you're leading a team, raising a family, or making decisions about your future, this episode will give you tools to move from information overload to wisdom-driven clarity.

[00:00:43] What does it really mean to “know” something?

[00:02:10] Why knowledge isn’t just about gathering facts

[00:03:39] Introducing the 3 types of knowledge Bryan teaches

[00:04:58] Declarative knowledge: the “what” we know

[00:06:47] Procedural knowledge: the “how” of doing

[00:08:25] Conditional knowledge: knowing when and why to apply it

[00:10:02] The trap of thinking we “should know better”

[00:11:18] Why understanding the types of knowledge leads to more grace

[00:12:56] Examples from parenting and leadership: knowing vs. doing

[00:14:21] Conditional knowledge in action: learning what fits the moment

[00:15:54] When teaching fails because we skip context

[00:17:42] What it means to practice what we know

[00:19:01] Choosing intentional knowledge that leads to action

[00:20:39] Final thoughts: the real question is what kind of knowing are you using?

To learn more about Brendon Burchard, visit here: https://www.brendon.ai/

To learn more about Brandon Craig, visit: https://ontocore.com/

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