Welcome to Ravel Radio, the podcast where we unravel the world of entrepreneurship and marketing. In today's episode, host Cara is joined by special guest Abby Herman, the owner of The Content Experiment, to dive into the ever-evolving landscape of marketing strategies. Abby shares her frustrations with rigid 12-month plans and the need for flexibility in adapting to unforeseen circumstances. Both Cara and Abby emphasize the importance of building relationships, staying updated with trends, and the value of authenticity in content creation. So grab your headphones and get ready to unravel the secrets of successful marketing on Ravel Radio.

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