Join Brian McAuliff on Cognitive Resonance as he interviews Jesse James Wroblewski, author of "Marketing for Super Villains." Delve into the unconventional tactics needed for modern marketing. Explore the synergy between villainy and marketing in this mind-bending episode, challenging norms and inspiring business owners to think outside the hero's playbook. Unlock the secrets that even superheroes would envy! Tune in for a thrilling conversation on the cult-like power of marketing.