B2B Lead Gen Podcast

Revenue Attribution in Marketing and Sales Analytics with Steffen Hedebrandt


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In this episode we go deep into revenue attribution with Steffen Hedebrandt, chief revenue officer and cofounder at Dreamdata.io in Copenhagen, Denmark, an expert in digital revenue attribution, purchase intent and user tracking. But before we get into the interview, here are some revenue attribution basics… What is Revenue Attribution? Revenue attribution is the aspect…
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B2B Lead Gen PodcastBy Eric Schwartzman

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