Today we talk to Stephen Diorio, Executive Vice President Growth Strategy at Green Thread, Managing Director at The Revenue Enablement Institute and Author "Revenue Operations" with profound expertise in revenue enablement and operations. This engaging discussion explores Stephen’s background, the evolving nature of job roles in the tech industry, and the increasing importance of digital skills and data-driven decision making. 

We cover the transformation from traditional sales models to modern data-centric approaches, emphasizing the interdisciplinary nature of growth and the need for a holistic understanding of marketing, sales, finance, and analytics. 

Stephen outlines the foundation of a successful revenue operations strategy, stressing the importance of understanding the 'math of growth' and designing efficient commercial models. 

The episode provides insight into how both small and large companies can leverage these concepts to stay competitive in the rapidly changing tech landscape.

00:00 Introduction

00:47 Stephen’s Diverse Background and Revenue Enablement

02:01 Evolution of Sales and Marketing

04:26 The Digital Transformation of Sales

10:30 The Changing Job Market and Skill Requirements

13:10 Revenue Operations and Organizational Structure

24:44 The Importance of Commercial Architecture

35:11 Talent Acquisition and Development

41:19 Conclusion and Final Thoughts

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