05.05.2017 - By Kristoffer John Cardona
I'm so pumped to give you my takeaways from this amazing book. I want to Thank you, Katie Donnelly, for gifting me this book. She’s my co-host on another podcast “Lingerie Success" and she is awesome. This book has become on of my favorite business books. This is going to be a permanent item on my top book collection.
Gary vee for those of you that don’t know built his reputation in the Wine Industry, he took his fathers business from a liquor store and grew it into a 60million dollar empire and is now a rock star in the marketing world and consults with some of the top 100 companies in the world through his agency VaynerMedia. Like Charles Duhigg from my last review, I had a chance to meet with Gary at Inbound 2016 in Boston and he packs an ultra energetic punch, he is like a human energizer bunny.
This book is an extension of that. He presents case studies and observation both present and future of real-time businnes, to really recognize the extreme importance of lifetime customer value and simply out-caring our competitors in business.