There has been a lot of buzz lately around CDP, CLV, and for some reason adding more acronyms to our industry that already has more than NASA! Back in August I had the pleasure of sitting down with Steve Apicella, Chief Executive Officer of Strategic DX - Your Dealer Experience, and we covered many topics, including Customer Lifetime Value (CLV). Considering the current landscape, it seemed a good time to return to this episode!

How many of our businesses provide seamless customer experiences throughout the entire buying process? How many of us are truly connected to our customers throughout their entire digital lifecycle? Is one and done what we're after, or are we interested in repeat and referral traffic? As Steve put it, "Connect the Disconnected" applies to not just our industry, but to CLV, CDP, and however else you want to label it!

Think about your current business culture and process. Are you do the following

Connecting the Disconnected

Focusing on Customer Journey

Embracing the Customer

Inspire A Lifetime Customer

Championing Customer Loyalty

Always thinking “Great…what now?”

Connect with Steve Apicella: https://qrco.de/bdG9Qx

Let BZ Consultants Inspect What Should Be Expected🕵️ https://qrco.de/bcqqFo

Apple🎙️https://apple.co/3U4KvGA

Spotify 🎧 https://spoti.fi/3DNNgFI

Youtube ▶️ https://bit.ly/3PoZyK7

Follow, subscribe, rate, and never miss a Facts Not Feelings Show!

#FactsNotFeelings #MovingAutomotiveForward #ConnectTheDisconnected  #CustomerLoyalty #CLV #CustomerLifetimeValue #CDP #FactsNotFeelingsFriday #SteveApicella #StrategicDX #YDE #YourDealerExperience #ConnectedRetail #CustomerJourney #InspireLifetimeCustomer #BeKind #CustomerExperience #Consultant #Podcast #Automotive #CarConsultant #AutomotiveConsultant #CartTalk #CarDealership #WomenInAutomotive #WomenInBusiness #AutomotiveMarketing #BZConsultants #BZConsultantsGroup