ABM - Nepal Commerce and Economic Podcast

Revitalizing Crafts Through Innovation: How Nepali Designers and Entrepreneurs Are Using Modern Technology and Marketing to Bring Traditional Products to the Global Market


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In the narrow streets of the Kathmandu Valley, where history is etched in the intricate wood carvings and grand palaces of ancient kingdoms, women can still be seen weaving scarves on traditional wooden looms. These scenes are living testaments to Nepal’s rich handicraft heritage, the soul of a nation expressed in metal, clay and thread. But this priceless heritage is now at a crossroads. It faces a complex of 21st-century challenges, from global competition to generational change, that threaten its very existence.

But the story of Nepali crafts is not ending. On the contrary, a new generation of designers, entrepreneurs, and social innovators are not letting this legacy fade away. They are leading a real revival by strategically combining age-old techniques with modern technology, innovative business models, and savvy global marketing. It is not about replacing traditions, but about ensuring their survival and relevance in a new era. In this article, we look at the systemic challenges Nepali craftsmen face, and then explore innovative solutions in textiles, ceramics, and metalworking that are paving the way for a sustainable future.


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ABM - Nepal Commerce and Economic PodcastBy Alpha Business Media