Just because a prospect went cold doesn’t mean the deal is dead. In this episode of Pipeline Playbooks, we dig into the art of spotting when lost opportunities come back to life. When a previously silent prospect starts revisiting your site—especially high-intent pages like pricing, case studies, or feature overviews—that’s your window to re-engage. The best part? You’re not starting from scratch—they already know you.

We walk through how to track those digital signals using tools like Dealfront and Leadfeeder, how to connect CRM history with real-time behavior, and how to personalize outreach without sounding desperate. With real-world examples and proven outreach templates, this episode is your guide to turning yesterday’s “no” into tomorrow’s closed-won.

Expect to Learn:

• How to identify returning lost opportunities
• Which website behaviors signal renewed interest
• How to set up real-time alerts via Slack or email
• The CRM data to cross-reference before reaching out
• Messaging strategies for pricing, features, or use case changes
• Why timing and personalization are everything
• What results teams have seen by reactivating cold leads

Ready to level up your sales and marketing strategies?

Subscribe now and start transforming your approach to revenue!

Listen on Stream by Dealfront: 

https://www.dealfront.com/resources/stream/series/pipeline-playbooks

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